Multicultural Reach
African American Reach Specialists
Looking to reach African Americans via the internet and mobile devices? You’ve come to the right place.
We’ve worked with multicultural marketers in every major industry category. Our longevity in the space is a testament of our results driven solutions.
Perfect Outlet For Multicultural
Marketers looking to advertising to African Americans will find greater reach, scale, and leveraged pricing than one-off site placements on old regime cliche media choices
Multi-Site Ad Experiences
We can deliver powerful ad experiences for both desktop and mobile platforms across large parts of our network (why pay massive premiums for a premium ad experience on a few sites when we can do it across dozens)
Endemic Content
Your ads appear on some of the best websites for African Americans (no technological mumbo jumbo or lengthy algorithms … this is no brainer content targeting that makes perfect sense)
More About Multicultural Marketing
A media planning primer on marketing to African Americans ….
There are literally thousands of African American targeted websites that cover all types of topics.
The space is what’s called ‘bottom heavy’ meaning that the audience is fragmented across thousands of specialty topic sites. A proper multicultural media plan that involves marketing to African Americans must contain a good amount of spread and coverage to properly penetrate this audience. The catch 22 is that it doesn’t always make sense for a planner to call on smaller sites independently (enter AdGroups — we provide the mass coverage and spread you need for your campaigns).
Our Capabilities
Here’s a few of our most used advertising solutions
